CASE STUDIES
AUGMODO
The Challenge
Augmodo’s AR-powered badge tackles big retail issues like stockouts and substitutions—but the tech was hard to explain. They needed clear, compelling content to sell the vision.
Our Solution
We produced a series of short, demo-style videos that made spatial computing feel intuitive and essential. Real retail scenarios brought the tech to life, showing exactly how the badge solves everyday problems.
The Impact
The videos secured a major partnership, fueled new funding, and became central to Augmodo’s sales and marketing—driving standout positioning and faster deals.
Glo
Scaling a Global Wellness Brand Through Smart Production
The Challenge
Glo had great instructors but no production system. Content was slow, inconsistent, and sometimes took years to launch. They needed expert support to scale and professionalize their output.
Our Solution
We took over end-to-end production—film, stills, and operations—across Product, Marketing, and Social. We streamlined their pipeline, launched live daily classes, and empowered instructors to self-produce from around the world..
SNAPCHAT
Rebranding a Social Giant as an AR Powerhouse
The Challenge
Snapchat was seen as just a social app. They needed to reposition as a leader in augmented reality—and showcase a suite of AR tools that most users had never seen.
Our Solution
We crafted content that redefined Snapchat’s camera as a global AR platform. From high-impact brand collabs with Nike to landmark takeovers like Waterloo Station, we made AR impossible to ignore.
The Impact
Snapchat’s AR story reached 300M daily users, drove a 22% spike in downloads, and boosted brand trust and cultural relevance—firmly planting their flag in the AR space.
VIVRELLE
Streamlining Content at Scale for a Luxury Brand
The Challenge
Vivrelle’s 48,000-image library lacked consistency and standards—slowing their rebrand and content rollout.
Our Solution
We built scalable systems from the ground up: implemented SOPs, trained teams, upgraded their studio, and reprocessed the full image library with offshore support—all while leading budget and ops planning.
The Impact
Content became faster, sharper, and on-brand—positioning Vivrelle to scale confidently with a polished, production-ready operation.
American Express
The Challenge
Amex needed a compelling way to introduce a new product that spoke directly to the journey of small business owners.
Our Solution
We built two custom sets to capture the evolution of two entrepreneurs—from year one to year ten—in a single, seamless shot.
The Impact
The final content anchored Amex’s broadcast and social rollout, delivering a visually powerful narrative that resonated with their core audience.
ALLTRAILS
A 360 CampAign to Rule them All
The Challenge
AllTrails wanted to get more from the same production budget. The previous year, that investment delivered just one commercial, limiting the brand's ability to support campaigns across multiple channels.
Our Solution
ConceptWell restructured the production into five specialized pods, capturing multiple campaigns simultaneously. From one production, we delivered 32 assets, including a travel docuseries, five CTV spots, three social campaigns, an animated series, and a lifestyle photo campaign.
WARP
The Challenge
Warp was launching Warp Code, its new Agentic Development Environment, into an increasingly crowded AI developer market. The challenge was to stand out from a sea of feature-driven messaging and position Warp as the most trusted platform for modern software development.
Our Solution
ConceptWell developed and produced the "Code on Warp" 360° launch campaign, positioning Warp Code as the next frontier in AI-assisted development. The campaign included a 90-second hero film, 30-second CTV spot, social content, product demos, and out-of-home placements that drove awareness while highlighting key features including Code Review, Agent Steering, and Semantic Search.
500,000 impressions generated in the first 72 hours
152,000 video views
33% completion rate on the 90-second hero film
60% completion rate on 30-second cutdowns
Delivered at approximately $12 CPM on a $6,000 YouTube media spend
COINBASE
“Your way out of the system”
The Challenge
Coinbase's social team had a creative concept—they needed a production partner to execute it with the craftsmanship and flexibility their brand demands.
Our Solution
ConceptWell handled every stage of production, from on-location filming through edit, motion graphics, color, and final delivery, turning a creative idea into a polished social campaign.
ALTO
Humanizing Pharmacy in the Modern World.
The Challenge
Alto needed flexible messaging to speak to both emotionally driven fertility patients and enterprise clients—without losing clarity or scale.
Our Solution
We produced four targeted short-form videos, each tailored to a key customer segment. The tone shifted from empathetic to efficient, with visuals focused on speed, care, and reliability.
The Impact
The content supported Alto’s brand evolution and clarified its value across audiences—cementing its place as a category-defining pharmacy delivery service.